Lincoln includes everything from an outdoor shopping mall, a traditional indoor shopping mall and a downtown historic shopping district. In addition, several strip malls are scattered throughout the city. Check out our go-to shopping guide for Lincoln residents on the next several pages!

Southpointe Pavilions
Southpointe is Lincoln’s largest outdoor shopping center. Some of the mall’s staple stores include Von Maur, Barnes and Noble, Old Navy, Bed Bath and Beyond and Scheels. Furthermore, Southpointe also has an onsite movie theater for family entertainment or the perfect date night. In addition, the outdoor facility is surrounded by several restaurants including Hacienda Real, Old Chicago, Famous Daves and Chick-fil-A. Southpointe also holds a variety of events every year including visits with the Easter Bunny, a 13-week summer concert series, a large Halloween experience and Santa events. The center is open 10:00 am-9:00 pm, Monday-Saturday, and 12:00-6:00 pm, Sunday. 

Gateway Mall
Gateway is the only large indoor shopping mall in Lincoln. The center is constantly renovating and improving, bringing in several larger leaseholders such as Victoria's Secret, Dicks Sporting Goods, Buckle and JC Penney. In addition to shopping, Gateway also recently welcomed a new entertainment center, Round 1 Bowling and Amusement, which is the perfect hangout for all ages. The mall also has a large food court with a variety of restaurants for everyone’s taste buds. The mall is open 10:00 am-9:00 pm, Monday-Saturday, and 12:00-6:00 pm, Sunday. 

In addition to our two major malls, Lincoln is home to a variety of local boutiques, men’s and women's clothing stores, bridal shops, shoe stores and more. Check out our listings below for a taste of shops in the city, many of which are locally owned! 

TSURU: Situated in downtown Lincoln, this boutique offers bohemian-style clothing, handbags, accessories, and specialty items. 

Stella Clothing: If you love simplicity and neutral tones, then Stella Clothing is for you! They offer a wide variety of vintage-inspired clothing and home goods that are sure to become some of your “go-to” items in your closet. 

Select Style: Located in the College View area, the shop offers a variety of upscale contemporary clothing, jewelry and accessories.   

Beka Boutique: If you want to be a trendsetter, then look no further. Beka offers all the hottest items for women. Better yet? The store is run by a mother-daughter duo who love to empower all body types!

3 Daughters Boutique: This boutique prides itself in “helping women see the good in themselves, one fabulous outfit at a time.” It is one of the local favorite places to shop for those of any age.

Blu Velvet: Snuggled in the Piedmont Plaza, this boutique is well known for its cute hats, rompers, shoes and blouses. In addition to clothing, it is the perfect place to pick up locally made Lavare skin products and Wax Buffalo candles. 

omt! divine women’s resale: if you have a passion for gently-used fashion, omt! is the consignment shop for you! It features labels such as Kate Spade, Ellen Fisher, and Michael Kors. The family-owned business has been serving Lincoln since 1979.

Gary Michaels Clothiers: The home of the Husker football team and known for suiting up Ndamukong Suh. The quality tailored clothing and customer service at Gary Michaels are unmatched. 

Emsud’s Clothiers: Family owned and operated store offering men’s suits, dress shirts, and casual wear. 

Edge Men’s and Women’s Apparel: Edge offers boutique style men’s clothing that you cannot find anywhere else in town! Here you will find high-quality jeans and business-casual tops for men. Not to mention, they have great customer service and will help you find what you are looking for!

Threads: Threads offers outdoors and lifestyle apparel. They carry high-quality apparel, accessories and footwear for men and women. Specifically, men can find a variety of pants, shirts, outerwear, and high-quality shoe options at Threads. This shop is definitely a local business to check out for your apparel needs!

Paper Kite: Luxury apparel and gifts for kids! This is my favorite place to shop for my nieces and nephews!

george + maeve: Children’s boutique offering handmade items, organic materials, and vintage-inspired clothing and products, that can be handed down from one child to the next.

The Purple Boutique: Handmade and stitched with care clothing for the sweetest little girl! 

Once Upon a Child: Second-hand children’s store offering a variety of affordable and gently used kids’ clothing, shoes, furniture, and equipment. 

Pattino Shoe Boutique: Nestled in the College View Shopping district, this charming shoe and accessory store has established itself as Lincoln’s best spot to experience beautiful, high-quality footwear.

Ash & Ash: Owned by two Ashleys, this local store is known for its custom-made jewelry. However, the boutique has also grown over the years to offer a variety of women’s clothing.   

Footloose & Fancy: The place to go when you are on the hunt for Birkenstocks, Chacos, or any other trendy, earthy shoes. 

Fleet Feet Sports: Family owned and operated, this store is fairly new to Lincoln. Nonetheless, it’s arguably one of the best places to find a new pair of running shoes! 

Lincoln Running Company: On a mission to help people in Lincoln find the right shoes and gear to be fit – whether it’s running or walking! 

adorned Bridal: Family-owned bridal and special-occasion store nestled in the Piedmont Plaza. It’s the perfect place to find your dream dress as a bride, bridesmaid, or prom date! They are also well known for their custom-made veils, headpieces, and accessories for all occasions. 

Blush Bridal Boutique: Offers high quality, exclusive gowns for every bride-to-be. They also carry specialty handcrafted accessory jewelry for brides looking for a unique piece.  

Ellynne Bridal: Modern bridal salon that houses a number of designer gowns for the bride and her bridesmaids. 

The Fort: Any cowgirl or cowboy’s favorite place to shop. This store has Lincoln’s largest and best selection of cowboy boots, Western tack and home decor. It’s also the perfect place to outfit any country lover of any age with trendy jeans and the best button-down shirts.   

Western World: Western wear for the entire family. Here a shopper will find Western boots, jeans, leather purses, Montana Silversmith jewelry and a wide selection of belts and belt buckles.